18 July 2016: Leading performance marketing company, Mpire Network is partnering with Silicon Valley ad-tech company, Track Revenue. In this innovative partnership, eligible Mpire Network affiliates will be able to leverage Track Revenue’s powerful media buying software, free of charge.
Track Revenue’s free Mpire Plan will provide functionality designed to improve conversion rates of online media buying. Features include advertisement and landing page rotation, A/B testing of advertisements and landing pages, and traffic filtering. The Mpire Plan is valued at US$250 per month, sitting between Track Revenue’s paid Pro and Agency plans.
Mpire Network’s CEO, Jeff Botnick said of the partnership, “Reaching the right audience, with the right ads is fundamental to the success of our affiliates. Leveraging powerful tools in Track Revenue for free, our affiliates will be able to further optimise their traffic, and improve conversion rates, to take their performance to the next level. By investing in our affiliates in this manner, we are investing in the performance of our network as a whole, resulting in a premium service for our advertisers.
“We have been observing Track Revenue as their software has evolved and become increasingly comprehensive. We are delighted to be partnering with them to provide our affiliates with the tools to grow their businesses, rapidly and sustainably.”
Both existing and new Mpire affiliates are eligible providing they meet a minimum monthly earnings threshold of US$2,000 for every month they utilise the promotional Track Revenue subscription. The subscription cost of the affiliates who meet the threshold, will be sponsored by Mpire Network.
Earlier this year, Track Revenue launched its machine learning solution, built on Microsoft Cortana Intelligence Suite. Track Revenue report’s this feature delivers a proven increase in earnings per click (EPC) of 38%, on average. For a fee, subscribers to the Mpire Plan will be given the opportunity to access this add-on.
Nelson Cheung, CEO of Track Revenue said, “This partnership has evolved out of the mutual goal that both Mpire Network and Track Revenue want to contribute to sustainable growth in the performance industry, helping our clients constantly adapt and improve. Mpire’s commitment to this goal is demonstrated in its willingness to provide tools, such as our powerful media buying software, to its affiliates. We are excited to welcome the quality affiliates that Mpire are nurturing onto our platform to help them optimise their traffic and drive conversions.”